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Center for Professional & Continuing Education

Master Catalog

Event Management and Design   

Learn to create spectacular special events with the Event Management and Design Online Training course!



Requirements:

Hardware Requirements:

  • This course can be taken on either a PC, Mac, or Chromebook.

Software Requirements:

  • PC: Windows 8 or later.
  • Mac: macOS 12 or later.
  • Browser: The latest version of Google Chrome or Mozilla Firefox is preferred. Microsoft Edge and Safari are also compatible.
  • Microsoft Word Online
  • Adobe Acrobat Reader
  • Software must be installed and fully operational before the course begins.

Other:

  • Email capabilities and access to a personal email account.

Instructional Material Requirements:

The instructional materials required for this course are included in enrollment. The following textbooks will be shipped to you approximately 7-10 business days after enrollment:

  • Special Events: The Brave New World for Bolder and Better Events by Dr. Shawn Lee and Dr. Joe Goldblatt
  • Professional Meeting Management by the Professional Convention Management Association

Please note: You will receive a digital book if the physical book is on backorder.


This comprehensive event planning course provides valuable industry insights and tools necessary for pursuing a rewarding event planning and design career or establishing your own special event business.

Developed to enhance your learning experience, this event designer course offers interactive presentations beyond theoretical concepts. It covers a wide range of event types, including corporate events, weddings, parades, festivals, and more. By exploring the practical aspects of event planning and mastering the art of event design, you will develop a solid foundation for organizing and executing successful events.

From obtaining permits to creating captivating pyrotechnic displays, this event planning course ensures you are well-prepared to design, plan, implement, and evaluate special events. Whether you aspire to become a professional event planner or want to enhance your existing knowledge, this course provides a comprehensive and practical approach to the world of event management and design.


  1. Principles of Event Management
  2. Event Administration
  3. Event Coordination
  4. Event Marketing
  5. Legal, Ethical, and Risk Management
  6. Special Event Management Technology
  7. Special Event Career Development
  8. Midterm
  9. Design Principles, Processes, and Practices
  10. Decorative Elements
  11. Unique Decorative Elements
  12. Event Lighting Design
  13. Corporate and Non-Profit Events
  14. Social Events, Fairs, and Festivals
  15. Final Project

What you will learn

  • Understand the design phase and development of event coordination
  • Discuss basic elements of event marketing and how they can promote an event
  • Use events as marketing tools
  • Summarize risk management procedures and tactics
  • Have a clear understanding of laws, ethics, budgeting, pricing, and accounting involved in event management
  • Explain the principles, processes, and practices of event design

How you will benefit

  • Learn the essential skills required for a career in event planning
  • Successfully execute an event from beginning to end while adhering to your budget and timeline
  • Enhance your communication abilities and familiarize yourself with job-specific terms in the industry
  • Work harmoniously with vendors, clients, and colleagues
  • Enroll in the course and earn a certificate upon completion to demonstrate your commitment to a career in event planning to prospective employers

Dawn Lianna

Dawn Lianna is an accomplished event manager, educator, and natural health expert with over 30 years of experience in event management, natural healing, and personal coaching. Her client list includes non-profit, community and educational organizations, along with corporations and individuals. As an event manager, she has planned, coordinated, and co-hosted over 500 successful events. She has a deep knowledge of the inner workings of the events space, which she shares with students as the instructor of the Event Management and Design course. She is also the author and instructor of the course, Keys to Effective Communication. Her MA in Counseling and Psychology, along with her status as Certified Hypnotherapist and Certified Neuro-Linguistic Programming (NLP) Practitioner, combine in her approach to trust, respect, and rapport in effective conversation. She is an active, certified coach who integrates alternative health practices and her personal studies of herbology, nutrition, positive thinking, intuition development, acupuncture, and massage in her work and her Introduction to Natural Health and Healing course.


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